Top 10 Content Marketing Online Certification Courses

Content marketing is a marketing strategy used to attract,engage,and retain an audience by creating and sharing relevant articles,videos,podcasts,and other media.


1. Content Marketing Masterclass: Create Content That Sells (Udemy).

Udemy

Course Link: Content Marketing Masterclass: Create Content That Sells

★ 4.5 Rating (4,109+ ratings) | 18,803+ students | 3.5 Hours on demand video | 12 articles | Earn a Certificate upon completion | Full lifetime access | 30-Day Money-Back Guarantee.

Increase your sales, traffic, and brand recognition using the power of digital content

Grow a business from scratch or build upon your existing strategy

  • Understand the cognitive buying journey and how your content can inspire people to take action
  • Optimize your website for content marketing and drive profitable user action
  • Understand the importance of effective writing and how to become a better writer
  • Develop a system for consistently generating new content ideas
  • Become familiar with some of the most effective types of content
  • Generate an endless stream of valuable content by repurposing what you've already created

In this course, you'll learn exactly what it takes to plan and execute a content marketing strategy that drives your business forward. By the end, you'll have all the tools you need to successfully market your products and services in the digital age.

Anyone who wants to grow a business with content marketing: entrepreneurs, marketers, executives, employees, and freelancers will all find value in this course.

 

2. Content Marketing: Grow Your Business with Content Marketing (Udemy).

Link: Content Marketing: Grow Your Business with Content Marketing

★ 4.7 Rating (3,627+ ratings) | 188,413+ students | 5.5 Hours on demand video | 7 articles | 6 downloadable resources | Earn a Certificate upon completion | Full lifetime access | 30-Day Money-Back Guarantee.

Learn how to use content marketing to grow your business

Create simple marketing funnels that actually work, turning strangers into repeat customers

  • Get more followers, subscribers, and potential customers
  • Develop a content ideation and creation system that doesn't burn you out
  • Understand who your target audience is to create better content
  • Publish content in the right format and place for your target audience
  • Use social media like Facebook, Instagram, Pinterest and Twitter to deliver and promote your content

Who this course is for:

  • Anyone looking to grow a business with content marketing
  • Entrepreneurs, digital marketers, freelancers, online course creators, YouTubers, social media influencers
  • Beginners just getting started with an online digital marketing strategy
  • Anyone wanting to grow a business with honest sales techniques that grows an audience that likes, knows and trusts you and your business

 

3. Content is King: Writing Killer Content for Web & Marketing (Udemy).

Link: Content is King: Writing Killer Content for Web & Marketing

★ 4.5 Rating (1,300+ ratings) | 21,024+ students | 3 Hours on demand video | 4 articles | 1 downloadable resources | Earn a Certificate upon completion | Full lifetime access | 30-Day Money-Back Guarantee.

How to Write Content for a Kindle eBook

How to Write Content for a Blog

  • Quickly and Easily Brainstorm Tons of Great Writing Topics
  • Use Powerful Keyword Research Tools to Discover Even More Topics
  • Discover 3 Additional Ways to Find Writing Topics
  • Create Content that is Valuable, Has a Strong Voice and Flows Smoothly
  • Edit Your Content to Make it Sparkle

This course is designed for anyone who is creating written content for the web. If you are an ebook writer, blogger, website developer, freelance writer or ghost writer, this course will help you to start creating killer content.

Even if you are a publisher, editor or web developer who is curating content you can benefit from this course. This course assumes that you already know basic spelling and grammar or have resources for learning them.

 

4. The Strategy of Content Marketing (Coursera).

Link: The Strategy of Content Marketing

★ 4.5 Rating (3,593+ ratings) | 340,640 already enrolled | Flexible deadlines | Earn a Certificate upon completion | Approx. 19 hours to complete | 100% online.

This course is a partnership between the leading content marketing authority, Copyblogger, and UC Davis Continuing and Professional Education. In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably.

Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing.

 

5. Storytelling in Branding and Content Marketing (Coursera).

Coursera

Certification course Link: Storytelling in Branding and Content Marketing

★ 4.4 Rating (214+ ratings) | 20,443+ students | Flexible deadlines | Earn a Certificate upon completion | Approx. 13 hours to complete | 100% online.

Students will go through a learning process that will start with a deep understanding of the term Branded Content and its main differences with traditional advertising, simultaneously creating an effective storyline based on strong brand values and messages.

The course analyses the production of quality journalism and explores how to create memorable and long-lasting connections with a given target audience in a world of constant content surplus. It concludes with a deeper insight into the term of Brand Entertainment, giving them the opportunity to amplify their knowledge about how to produce a good call to action and retain the audience's attention.

 

6. Content Creation: Introduction 101 (Alison).

Alison

Link: Content Creation: Introduction 101

Duration 1.5-3 Hours | Students 1,846 | Accreditation CPD.

Your skills, like your knowledge, are a business. Whatever you excel at, you can turn into an industry and earn money while assisting others in learning and mastering what you know.

If you can understand how to utilise your expertise, you can work for yourself in your own time from the comfort of your own home, thus focusing and structuring your days around what you enjoy. Content creators do it daily and this course will show you how.

 

7. Digital Marketing: Content Marketing (Future Learn).

Link: Digital Marketing: Content Marketing

Duration 2 weeks | Weekly study 3 hours | 100% online.

This course is designed for anyone who would like to increase their awareness and understanding of digital marketing.

You don’t need any prior digital marketing knowledge, although any work experience will help contextualise and enhance your learning.

By the end of the course, you‘ll be able to:

  • Explain the role of content within digital marketing 
  • Create a value driven approach to digital marketing that aligns content marketing with user journeys and personas
  • Demonstrate your understanding of how to create content that aligns user, channel, and organisational objectives 
  • Demonstrate your understanding of how to take an iterative approach to content marketing based on content optimisation and analytics analysis 

 

8. Content Marketing Strategy with Advertising Week (Future Learn).

Futurelearn

Course Link: Content Marketing Strategy with Advertising Week

★ 4.4 Rating (5+ reviews) | Duration 2 weeks | Weekly study 3 hours.

This course is designed for those beginning a career in marketing who’d like to build their skills in content marketing.

It will also be useful for those already working in marketing who haven’t specialised in content marketing previously, as well as SMEs who want to create content marketing but don’t have a dedicated marketing team.

By the end of the course, you‘ll be able to:

  • Assess what types of content marketing might be right for you
  • Investigate choices in content marketing formats
  • Develop understanding of where to experiment with content creation and where to plan
  • Describe your content goals
  • Produce your peer-assessed structured content marketing plan

 

9. The Complete Content Writing Course for 2022 -3 courses in 1 (Udemy).

Link: The Complete Content Writing Course for 2022 -3 courses in 1

★ 3.9 Rating (732+ ratings) | 3,693+ students | 3.5 Hours on demand video | 8 articles | 12 downloadable resources | Earn a Certificate upon completion | Full lifetime access | 30-Day Money-Back Guarantee.

LEARN the core concepts of Content Writing, Copywriting & Content Marketing

INCREASE your website/ blog traffic, sales and conversions by writing powerful content

  • IDENTIFY your ideal reader or target audience and create buyer persona
  • USING storytelling to encourage the reader to join your email list or buy from you.
  • DEVELOP effective copywriting skills: writing powerful headlines, call to actions and persuade readers
  • HOW to write interesting content that readers will love & share
  • OPTIMIZING the content correctly to get better search engine rankings

Who this course is for:

  • Those who want to make a career in content writing
  • Content Writers- Those who have some experience and want to polish their writing & content marketing skills
  • Bloggers- If you are a blogger who wants to know the best tactics to write awesome posts and increase traffic by using the power of content marketing
  • Freelance Writers- If you want to use your writing skills and earn a side income as a freelancer
  • Digital Marketers, Content Marketers & Website Owners

 

10. Best of Content Marketing, SEO & Copywriting + 23 Templates (Udemy).

Online class Link: Best of Content Marketing, SEO & Copywriting + 23 Templates

★ 4.2 Rating (184+ ratings) | 48,431+ students | 8.5 Hours on demand video | 45 downloadable resources | 1 practice test | Earn a Certificate upon completion | Full lifetime access | 30-Day Money-Back Guarantee.

Get Pro 23 Copywriting Templates you can customise - and quickly create high Converting Email Marketing, Blogs, Sales Letters, Facebook Ads, and more

Go From Beginner to Pro with Our easy Learning System - HQ Video Animated Explainers, Quizzes, & Assignments that Make Learning Fun, Fast, & Easy!!!

  • Get a stream of New Clients & Boost your Profits - using Proven SEO and Copywriting Ads Strategies for E-commerce & Lead Generation Success.
  • Become a content creator with the power to Convert Browsers into buyers - with input, Templates, and Walkthroughs from a Professional Copywriter!
  • Get Social & Content Influencers to Promote your Business for free - with persuasive influencer and blogger outreach templates.
  • Learn modern SEO techniques - including Proceed on-page, content SEO, and Featured Snippets. Learn Mobile SEO, UX Signals & Increase C-T-R.
  • Our course will teach you All SEO & Copywriting Strategies you need to know to create highly persuasive content from scratch.
  • Upskill Rapidly & Become a Content marketing expert - Work freelance, land that highly paid job, or Massively Expand xour Customer Reach.

Who this course is for:

    B2B, B2C, Entrepreneurs, Start-ups, Marketers, Influencers, Facebook Admins, Facebook Editors, Social Media Marketers, Facebook Marketers, Content Creators, Creatives, Copywriters, Graphic Designers, Advertisers, Real Estate Agents, Job Seekers, Local Businesses, Website Owners, Website Admins, SEO Help Seekers, SEO Content Creators, Website Creators, Bloggers, Etc.